Chamberlain Coffee
What AI gets wrong about Chamberlain Coffee
Mostly accurate
Intro
What this is
The AI Brand Index records what AI assistants say about a brand, checks every checkable claim against public sources, and publishes the quote, verdict, correction and source.
Engines asked: ChatGPT, Perplexity, Gemini, Claude, Claude (web search) and Grok.
Who Jinn is
Jinn learns your brand first; every Jinn product reads from that one verified record. Fama, Jinn’s visibility layer for AI search, measures how AI engines describe a brand, catches what is provably false, and hands you the content to fix it.
How to read the score
The accuracy score runs 0 to 100; lower means more of what the engines say is wrong. It reads as a band, never a rank:
- Widely misrepresented0–39
- Frequently wrong40–59
- Mixed accuracy60–79
- Mostly accurate80–91
- Accurately represented92–100
What the engines got wrong
Each is a verbatim quote from an AI engine, with our verdict and the source that settles it.
Perplexity15
4.8/5
The record: Chamberlain Coffee does not carry an overall 4.8/5 rating; independent review platforms show it far lower — Trustpilot currently rates it "Poor" at roughly 1.9–2.4/5 (from dozens of reviews), while other aggregators like ShopperChecked (1.67/5) and Worth the Penny (2.9/5) are similarly mixed; only individual product review widgets on Chamberlain Coffee's own site (e.g., specific products) show 4.8/5.
- https://www.trustpilot.com/review/www.chamberlaincoffee.com
- https://ie.trustpilot.com/review/www.chamberlaincoffee.com?page=2
- https://shopperchecked.com/review/chamberlaincoffee-com/
- https://chamberlaincoffee.worthepenny.com/
- https://chamberlaincoffee.knoji.com/
- https://www.sitejabber.com/reviews/chamberlaincoffee.com
partners with **Food4Farmers** and the **Rainforest Alliance**
The record: Chamberlain Coffee partners with Food4Farmers to support coffee-farming communities, but has no confirmed partnership or certification relationship with the Rainforest Alliance.
transitioned to sourcing from a **large-scale supplier** that also serves major brands like Starbucks
The record: Chamberlain Coffee's 2024 pitch deck and investor documents (reported by Sprudge and The Ankler) confirm it moved from a problematic co-packer to a larger-scale supplier to fix stock shortages, but no source names that supplier or ties it to Starbucks.
partnerships with organizations like **Rainforest Alliance** and **Food4Farmers**
The record: Chamberlain Coffee partners with Food4Farmers to support coffee-farming families' food security in Latin America and sources Fair Trade-certified, organic coffee — it has no Rainforest Alliance partnership or certification.
transitioned to sourcing coffee from a **large-scale supplier** that also serves major brands like **Starbucks**
The record: Chamberlain Coffee did move to a larger-scale co-packer/supplier in 2024 after stock shortages, but no reporting ties that supplier to Starbucks; the company's coffee is sourced from Papua New Guinea, Nicaragua, and Colombia via Food4Farmers and roasted in California.
The **"Beans Club"** rewards program was dissolved
The record: Chamberlain Coffee's beans-based rewards program (Club Chamberlain / Daily Drip) is currently active at chamberlaincoffee.com/pages/loyalty-rewards, not dissolved.
Hossy also serves as the CEO of Blazar Capital
The record: Gustav Hossy is co-CEO of Chamberlain Coffee and a co-owner (CEO of Blazar Elite) at Blazar Capital, but Blazar Capital's founder and CEO is Christian Arnstedt.
$18 – $25** (30-pack bags)
The record: Current pricing for 30-pack cold brew bags cannot be confirmed from available search results. Historical sources from 2020 indicate 30-pack bags cost $58.
$14 – $18** per tin
The record: Product pricing varies: matcha tins are found at $18.22, while some accessory tins are $26.00, but comprehensive current pricing for all tin products could not be verified.
$10 – $30**
The record: Chamberlain Coffee offers products across a broader price spectrum, including canned cold brew beverages starting around $5, ground/whole bean coffee from $16-$22, cold brew singles at $20, and bundle sets ranging from $52-$105.
$18 – $28
The record: Chamberlain Coffee products range from approximately $16 to over $100, with individual items like ground coffee and cold brew singles starting at $16.00 and going up to $21.70+, and bundles ranging from $48-$113.
$12 – $15
The record: Chamberlain Coffee ground and whole bean coffee products currently range from $16-$20, with ground coffee typically priced at $16 on retailers like iHerb and $20 on Amazon.
Expanded from 1,000 storefronts (2023) to 12,000+ (2024)
The record: Chamberlain Coffee expanded from roughly 500 retail locations to more than 10,000 by 2024, not from 1,000 to 12,000+.
the brand uses higher-cost oat milk (Koatji) at nearly **twice the cost** of other options
The record: Koatji oat milk costs approximately 60-95% more than premium competitor brands like Oatly Barista and Califia Farms, not nearly twice the cost.
$3 – $4
The record: Chamberlain Coffee products vary widely in price depending on format: cold brew single-serve bags average around $2 per unit when purchased in multi-packs (10 for approximately $20), while XL bags cost $25, ready-to-drink cans range from $5-7, and bundles cost $76-80.
Grok10
Launched in 2021 (with early development and pre-launch activity in late 2020) by Emma Chamberlain
The record: Chamberlain Coffee was launched in December 2019 by Emma Chamberlain, not 2021. The brand relaunched in 2020 with a full team after securing funding.
Whole-bean and pre-ground coffee sold in 12 oz (340 g) bags
The record: Chamberlain Coffee sells whole-bean and pre-ground coffee in multiple bag sizes including 5 oz, 8.5 oz, 10 oz, and 12 oz, not exclusively in 12 oz bags.
- https://www.amazon.com/Chamberlain-Coffee-Elephant-Blend-Organic/dp/B09H9JRVNZ
- https://www.amazon.com/Chamberlain-Coffee-Early-Blend-Ground/dp/B09H948FGP
- https://www.target.com/p/chamberlain-coffee-variety-box-medium-dark-roast-cold-brew-singles-organic-5oz/-/A-87909303
- https://puremodernliving.com/chamberlain-coffee-coffee-organic-step-drip-single-serve-coffee-bags-10-pack-case-of-12-5-ounces/
Most 12 oz bags retail for roughly **$16–$18**
first launched that fall
The record: Chamberlain Coffee was launched in December 2019, which is winter, not fall.
Emma Chamberlain founded and owns the brand (it is not part of a larger coffee conglomerate)
The record: Emma Chamberlain founded Chamberlain Coffee and owns a significant stake (estimated 30-50%), but the brand is not entirely independent—it has raised approximately $20 million in venture capital from investors including Blazar Capital, Volition Capital, and United Talent Agency, making it a partially investor-owned company.
Instant coffee / “coffee shots” and ready-to-drink or at-home latte kits (smaller formats or multi-packs often **$12–18**)
Merch and accessories (mugs, grinders, apparel) in the **$15–40** range
The record: Chamberlain Coffee offers accessories such as mugs, cold brew jars, and straws priced $13-22, but currently has no apparel products available and does not appear to sell grinders.
The brand sells primarily through its own website (chamberlaincoffee.com) with subscriptions available
The record: Chamberlain Coffee sells through multiple channels including its own website (chamberlaincoffee.com), physical retail locations, Target, Amazon, Whole Foods Market, and Walmart, not primarily through its website.
continues emphasizing direct-from-origin beans
The record: Chamberlain Coffee sources organic, specialty-grade beans from multiple countries (Papua New Guinea, Nicaragua, Colombia, Guatemala) through conventional channels, and does not publicly emphasize or claim direct-from-origin sourcing relationships.
has kept its standard D2C e-commerce model
The record: Chamberlain Coffee has expanded from its initial direct-to-consumer e-commerce model to a multi-channel distribution strategy that includes major retail partners such as Amazon, Walmart, Target, Whole Foods, and Sprouts.
ChatGPT9
On Trustpilot, the company holds a rating of 1.8 out of 5
The record: Chamberlain Coffee's Trustpilot rating is currently around 1.9 out of 5 (rated "Poor"), not 1.8 out of 5.
Emma Chamberlain remains the largest individual stakeholder.
Whole-bean blends in light, medium, and espresso-dark roasts, priced around $16 per bag.
The record: Chamberlain Coffee's whole-bean light, medium, and espresso-dark roast bags are priced around $20 (10oz bags), not $16 — some espresso blends run closer to $22.
Emma Chamberlain remains the largest individual stakeholder and co-CEO
The record: Emma Chamberlain's co-CEO role (alongside Gustav Hossy, since August 2024) is confirmed, but no source discloses exact equity percentages, so whether she remains the single largest individual stakeholder cannot be confirmed.
While Emma Chamberlain remains the largest individual stakeholder, the funding structure grants institutional investors substantial influence over major business decisions.
The record: Too speculative/hedged a characterization to verify.
Ready-to-Drink (RTD) cans: $2.98–$3.50
The record: Chamberlain Coffee's Ready-to-Drink cans retail for $2.98 per 12-ounce can; no $3.50 price point has been documented.
Café lattes: $4.25–$7
The record: Pricing figure from a single source, not corroborated.
The company opened its first café at Westfield Century City in Los Angeles, logging 30,000 transactions in its initial weeks, with plans for a second location in Venice, California, in spring 2026.
The record: Location broadly consistent with other engines' reports of a mall grab-and-go outlet, but the specific '30,000 transactions' figure and 'first café' framing are unconfirmed.
RTD cans: $2.98–$3.50
The record: Available sources confirm Chamberlain Coffee RTD cans are priced at $2.98, but documentation of the $3.50 upper bound of the claimed range could not be verified.
Claude (web search)4
Launched in 2019 by YouTuber James Chamberlain
The record: Chamberlain Coffee was launched in December 2019 by YouTuber Emma Chamberlain, not 'James Chamberlain' — no such founder exists.
remains **privately owned** by Chamberlain herself
The record: Chamberlain Coffee is privately owned but not solely by Emma Chamberlain; she holds estimated equity of 30-50% with 10 institutional and angel investors holding the remainder.
typically $14-18 per bag
The record: Chamberlain Coffee's cold brew bags are currently priced at $25, and ground coffee products range around $16, which is above the claimed $14-18 range.
generally cost around **$45-60 monthly**
Claude2
Founded by YouTuber James Chamberlain in 2019
The record: Chamberlain Coffee was founded in 2019 by YouTuber/influencer Emma Chamberlain, not James Chamberlain.
Founded by YouTuber James Chamberlain in 2019
The record: Chamberlain Coffee was founded by YouTuber Emma Chamberlain (not James Chamberlain), with varying sources citing either late 2019 or 2020 as the launch date.
Gemini2
some sources state the founding year as 2020
The record: Chamberlain Coffee was founded in December 2019, not 2020, according to multiple authoritative sources including the founder Emma Chamberlain's own statements.
is a co-owner of the European investment firm Blazar Capital
The record: Blazar Capital, a European venture capital firm based in Copenhagen, Denmark, is an investor in Chamberlain Coffee, not a company that Chamberlain Coffee co-owns.
Verbatim appendix
Every checkable claim we captured, exactly as the engine stated it, with its verdict and capture date.
Perplexity78 claims
4.8/5
- https://www.trustpilot.com/review/www.chamberlaincoffee.com
- https://ie.trustpilot.com/review/www.chamberlaincoffee.com?page=2
- https://shopperchecked.com/review/chamberlaincoffee-com/
- https://chamberlaincoffee.worthepenny.com/
- https://chamberlaincoffee.knoji.com/
- https://www.sitejabber.com/reviews/chamberlaincoffee.com
USDA organic certified
specialty-grade Arabica beans
partners with **Food4Farmers** and the **Rainforest Alliance**
In **2024**, Emma Chamberlain and CEO Gustav Hossy shifted the company's focus from "growth-at-all-costs" to a **profitability-first model**
generated **$22 million in revenue in 2024**
up 14% from 2023
projecting $33 million for 2025
plans to open **four additional physical cafes**
transitioned to sourcing from a **large-scale supplier** that also serves major brands like Starbucks
matcha line has **sold out five separate times**
4.8/5 average rating
"Careless Cat" and "Family Blend" scoring **4.9/5**
USDA organic certified
partnerships with organizations like **Rainforest Alliance** and **Food4Farmers**
In **2024**, Emma Chamberlain and her new CEO shifted the company's focus from aggressive growth to **profitability-first**
The company generated **$22 million in revenue in 2024** (up 14% from 2023)
Projections for 2025 are around **$33 million**
plans to open **four additional cafés**
a new one in LA's Century City Mall
transitioned to sourcing coffee from a **large-scale supplier** that also serves major brands like **Starbucks**
The **"Beans Club"** rewards program was dissolved
high price (~$6/serving)
sold out five separate times
~$4.50–$6.00 per cup
headquartered in Beverly Hills, California
Emma Chamberlain** holding substantial equity (estimated at 30–50%)
**United Talent Agency (UTA)** participated in later rounds
- https://www.prnewswire.com/news-releases/chamberlain-coffee-raises-7m-in-funding-from-previous-and-new-investors-301840027.html
- https://www.forbes.com/sites/douglasyu/2022/08/16/chamberlain-coffee-feels-like-an-extension-of-myself-youtube-influencer-emma-chamberlain-founded-coffee-company-closes-7-million-series-a-funding/
replacing former CEO Christopher Gallant
Hossy also serves as the CEO of Blazar Capital
The brand offers over 100 products
$18 – $25** (30-pack bags)
$10 – $14** (instant sticks)
$14 – $18** per tin
opened its first permanent physical café in Los Angeles in January 2025
Emma Chamberlain remains the founder and holds "substantial equity ownership,"
led by Gustav Hossy
United Talent Agency (UTA) also participated in later rounds
$16 – $22
$18 – $28
$12 – $15
$10 – $35
In January 2025, it also opened its first physical café in Los Angeles' Westfield Century City Mall
Expanded from 1,000 storefronts (2023) to 12,000+ (2024)
Chamberlain deepening her stake in 2023
a forecast of 53% revenue growth to $33M in 2025
- https://sprudge.com/internal-documents-dont-paint-a-rosy-picture-of-chamberlain-coffee-309553.html
- https://vip.graphics/chamberlain-coffee-pitch-deck/
- https://arthnova.com/emma-chamberlain-coffee-33-million-brand/
- https://www.hustlefund.vc/post/angel-squad-emma-chamberlain-investments-the-youtube-star-who-turned-coffee-into-a-33-million-business-by-25
Chamberlain opened its first cafe in Los Angeles (January 2025)
- https://sprudge.com/chamberlain-coffee-opens-a-cafe-in-los-angeles-272195.html
- https://www.netinfluencer.com/influencer-emma-chamberlain-boosts-coffee-brand-with-first-cafe-in-los-angeles/
- https://femfounded.org/case-studies/chamberlain-coffee/
- https://www.timeout.com/los-angeles/news/influencer-emma-chamberlain-is-opening-a-delightful-coffee-shop-in-venices-iconic-abbot-kinney-050426
the brand uses higher-cost oat milk (Koatji) at nearly **twice the cost** of other options
The brand forecasts **53% revenue growth in 2025** to $33 million, aiming to return to profitability
amid "growing pains" including co-packer issues causing stock shortages and the company operating at a loss in 2024
founded by YouTuber Emma Chamberlain
Chamberlain leads marketing while Hossy handles operations, profitability, and retail expansion
plans four more locations with a "large publicly traded" financial partner
in **December 2019** at age 19
Company pivoted from "growth-at-all-costs" to **"profitability over growth"**, scaling back retail footprint and streamlining inventory
founding creator **Emma Chamberlain** and former COO **Gustav Hossy** were appointed as **co-CEOs** in August 2024
December 2019
projects **$33 million for 2025**
founded by **Emma Chamberlain**
Emma Chamberlain (founder) and Gustav Hossy (former COO) became co-CEOs, replacing Christopher Gallant who held the role since 2021
generated approximately **$22 million in revenue in 2024**
The brand pivoted from "growth-at-all-costs" to **"profitability over growth"**
reformulated with oat milk in late 2023
**Blazar Capital** is the lead investor across all four funding rounds (total ~$20M raised); Chamberlain increased her stake in June 2023
replacing former CEO **Christopher Gallant**
In August 2024, Emma Chamberlain was appointed **Co-CEO** alongside **Gustav Langberg Hossy**
**Blazar Capital** is the lead investor (all four funding rounds, ~$20M total)
founded by YouTuber Emma Chamberlain
founder **Emma Chamberlain** was appointed **co-CEO** in August 2024 alongside former COO **Gustav Hossy**, replacing former CEO **Christopher Gallant**
Retail presence reduced from 12,000+ storefronts (2024) with focus shifting to **brick-and-mortar cafes**; 4 new cafe locations planned plus a full-scale Venice cafe in spring 2026
steeped cold brew bags at **$60 for 30 bags** ($6/serving)
**Blazar Capital** is the lead investor across all four funding rounds
$3 – $4** per can
The brand apologized and reformulated with **oat milk** by December 2023
ChatGPT59 claims
In August 2024, Emma Chamberlain assumed the role of co-CEO alongside Gustav Langberg Hossy, following the departure of former CEO Christopher Gallant.
In August 2024, Emma Chamberlain assumed the role of co-CEO alongside Gustav Langberg Hossy, following the departure of former CEO Christopher Gallant.
Chamberlain Coffee has expanded its distribution channels, making products available through major retailers such as Amazon, Walmart, and Whole Foods.
In early 2025, internal documents were leaked, revealing financial losses in 2024 and challenges in securing additional funding.
has secured distribution in major retailers like Walmart, Target, Sprouts, and Albertsons
On Trustpilot, the company holds a rating of 1.8 out of 5
In August 2024, Emma Chamberlain assumed the role of co-CEO alongside Gustav Langberg Hossy, following the departure of former CEO Christopher Gallant.
In early 2025, internal documents revealing financial losses and fundraising challenges were leaked
The company is headquartered in Beverly Hills, California.
Other investors include United Talent Agency Ventures and individual backers.
Emma Chamberlain remains the largest individual stakeholder.
Whole-bean blends in light, medium, and espresso-dark roasts, priced around $16 per bag.
These products are available through the company's website and in over 10,000 retail stores, including Walmart, Target, Costco, Whole Foods, Albertsons, Sprouts, and Erewhon.
The company is headquartered in Beverly Hills, California
Other investors include United Talent Agency Ventures, beverage industry advisor Ken Sadowsky, and direct-to-consumer strategist Nik Sharma
- https://www.prnewswire.com/news-releases/chamberlain-coffee-raises-7m-in-funding-from-previous-and-new-investors-301840027.html
- https://www.forbes.com/sites/douglasyu/2022/08/16/chamberlain-coffee-feels-like-an-extension-of-myself-youtube-influencer-emma-chamberlain-founded-coffee-company-closes-7-million-series-a-funding/
Emma Chamberlain remains the largest individual stakeholder and co-CEO
**Matcha**: $22–$23 per tin
In November 2022, Liz Ahern, formerly of Red Bull, was appointed as Chief Marketing Officer to lead brand strategy and marketing initiatives.
While Emma Chamberlain remains the largest individual stakeholder, the funding structure grants institutional investors substantial influence over major business decisions.
Ready-to-Drink (RTD) cans: $2.98–$3.50
Café lattes: $4.25–$7
The company opened its first café at Westfield Century City in Los Angeles, logging 30,000 transactions in its initial weeks, with plans for a second location in Venice, California, in spring 2026.
a $7 million Series A round in August 2022 and a subsequent $7 million extension round in mid-2023 were led by Blazar Capital, with participation from United Talent Agency Ventures and other investors.
the company introduced oat milk-based lattes in December 2023, available in Salted Caramel and Mocha flavors.
RTD cans: $2.98–$3.50
Café lattes: $4.25–$7
founded in December 2019 by YouTube personality Emma Chamberlain
The company has raised approximately $20 million across four funding rounds, with Blazar Capital leading each round.
In 2024, the company shifted its strategy from aggressive growth to prioritizing profitability.
The company acknowledged these issues and reformulated the product by December 2023.
The company acknowledged these problems and reformulated the product by December 2023 to address the concerns.
Chamberlain Coffee, founded by YouTuber Emma Chamberlain in 2019
Chamberlain Coffee, founded by YouTuber Emma Chamberlain in 2019
As of August 2024, Emma Chamberlain serves as co-CEO alongside Gustav Langberg Hossy.
The company has secured approximately $19.6 million in venture funding across multiple rounds.
The company has diversified its product line to include flavored matcha and ready-to-drink canned coffee.
Hossy, a co-founder of Blazar Capital, joined Chamberlain Coffee as COO in 2020 and transitioned to co-CEO in 2024.
**Ready-to-Drink Canned Lattes**: $2.98–$3.50 per can
In August 2024, founder Emma Chamberlain expanded her role from Chief Creative Officer to Co-CEO, sharing the position with Gustav Langberg Hossy, the former Chief Operating Officer.
This transition followed the departure of previous CEO Christopher Gallant.
a 30-pack of single-serve coffee bags priced at $60
The brand has diversified its offerings to include whole-bean blends, cold brew singles, ceremonial matcha, and RTD canned lattes.
The company has secured approximately $19.6 million in venture funding across multiple rounds, with significant contributions from Blazar Capital and United Talent Agency Ventures.
The introduction of ready-to-drink canned coffees in April 2023 was met with negative feedback due to quality issues, including clumping and taste problems.
Emma Chamberlain remains the largest individual stakeholder
In 2024, Chamberlain Coffee generated approximately $22 million in revenue, up 14% from $19 million in 2023, with a projection of $33 million for 2025.
Chamberlain Coffee is a specialty coffee brand founded in December 2019 by YouTube personality Emma Chamberlain
As of August 2024, Emma Chamberlain serves as co-CEO alongside Gustav Langberg Hossy
Chamberlain Coffee, founded by YouTuber Emma Chamberlain in 2019
Chamberlain Coffee, founded by YouTuber Emma Chamberlain in 2019
founded by YouTube personality Emma Chamberlain in December 2019
In April 2023, the introduction of ready-to-drink canned coffees was met with customer complaints about product quality, including issues like clumping and off-tastes.
This transition followed the departure of previous CEO Christopher Gallant.
In April 2023, Chamberlain Coffee launched its first RTD canned lattes, initially featuring almond milk and coconut cream.
At launch, the brand faced criticism for pricing a 30-pack of single-serve coffee bags at $60
In August 2024, founder Emma Chamberlain expanded her role from Chief Creative Officer to Co-CEO, sharing the position with Gustav Langberg Hossy, the former Chief Operating Officer.
This included opening physical cafés and reducing its retail footprint to focus on more profitable channels.
with products now available in over 10,000 stores, including major retailers like Walmart, Target, Sprouts, and Albertsons.
Hossy, a co-founder of Blazar Capital, joined Chamberlain Coffee as Chief Operating Officer in 2020 before becoming co-CEO
Gemini45 claims
A 12-ounce bag of ground coffee typically retails for around $15 to $20
Matcha powders are in the range of $20 to $30 per tin
headquartered in Beverly Hills, California
headquartered in Beverly Hills, California
some sources state the founding year as 2020
Hossy, who has been with the company since its early days, previously served as the Chief Operating Officer
Notable investors include Blazar Capital, Volition Capital, and United Talent Agency
A 10oz container of matcha latte mix can be found for approximately $19.69
expanded into physical cafes, with locations in Century City and Venice, California
with participation from United Talent Agency and Emma Chamberlain herself
- https://www.forbes.com/sites/alexyork/2024/04/19/the-secret-behind-emma-chamberlains-20-million-coffee-companyand-her-plans-to-return-to-youtube/
- https://www.prnewswire.com/news-releases/chamberlain-coffee-raises-7m-in-funding-from-previous-and-new-investors-301840027.html
- https://en.wikipedia.org/wiki/Emma_Chamberlain
Hossy, who has been with the company since 2020
is a co-owner of the European investment firm Blazar Capital
In May 2026, Chamberlain Coffee opened its first standalone café on Abbot Kinney Boulevard in Venice, Los Angeles
This follows a grab-and-go outlet that opened in a Los Angeles mall the previous year
some customers have anecdotally noted price increases on specific products, such as the original cold brew, as of early 2025
Chamberlain Coffee remains privately held
a $7 million Series A funding round in 2022
- https://www.prnewswire.com/news-releases/chamberlain-coffee-raises-7m-in-series-a-funding-round-to-support-brand-growth-301605920.html
- https://www.forbes.com/sites/douglasyu/2022/08/16/chamberlain-coffee-feels-like-an-extension-of-myself-youtube-influencer-emma-chamberlain-founded-coffee-company-closes-7-million-series-a-funding/
an additional $4.6 million in 2024
the company's shipping and returns policy allows for returns within 14 days of delivery for unused items in their original packaging
Hossy, who is also a co-owner of the European investment firm Blazar Capital, an early investor in Chamberlain Coffee
going from 500 to 10,000 stores in a year
the first standalone location opening in Venice, Los Angeles
have a significant retail presence in major stores like Target, Walmart, and Whole Foods
with Chamberlain herself stepping into the role of co-CEO
The duo replaced Christopher Gallant, who had been the CEO since 2021
Launched in 2019
As of August 2024, Emma Chamberlain holds the title of co-CEO, a role she shares with Gustav Hossy
the company reportedly operated at a loss in 2024
Emma Chamberlain and former Chief Operating Officer Gustav Hossy were appointed co-CEOs of the company in August 2024
Ready-to-drink canned lattes are generally priced between $3 and $4 per can
available for purchase directly from the Chamberlain Coffee website, as well as at major retailers like Target and Walmart
Emma Chamberlain and former Chief Operating Officer Gustav Hossy were appointed as co-CEOs
The company was founded by Emma Chamberlain
retail expansion to over 12,000 stores, including major retailers like Walmart and Target
The company has plans for four more cafe locations with the backing of a large publicly traded financial partner
Chamberlain Coffee, the brand founded by YouTube personality Emma Chamberlain
Launched in 2019
the company has raised $19.6 million across four funding rounds from 14 investors
in August 2024
Emma Chamberlain stepping into a new role as co-CEO
founded by Emma Chamberlain, a prominent internet personality and influencer
The company has plans to open four more café locations with a publicly traded financial partner
As of August 2024, Chamberlain took on the role of co-CEO alongside Gustav Hossy
They succeeded Christopher Gallant, who had been the CEO since 2021
expanded its product line to include ready-to-drink lattes, which launched as a Walmart exclusive in April 2023
Grok25 claims
The company remains privately held and relatively small-scale; it has not been acquired by a larger beverage conglomerate (as of the latest public information)
often $15–20+ per bag before shipping
Emma Chamberlain has had separate, older internet-era controversies (old videos, personal life, etc.), but these have not directly attached to the coffee company in any sustained way
Increased retail presence (e.g., Target shelves) after starting online-only
- https://www.target.com/b/chamberlain-coffee/-/N-q643le784fa
- https://www.influencers-time.com/chamberlain-coffees-creator-first-retail-launch-strategy/
- https://www.fooddive.com/news/chamberlain-coffee-gen-z-RTD-latte-branding-matcha-emma/693994/
- https://arthnova.com/emma-chamberlain-coffee-33-million-brand/
Launched in 2021 (with early development and pre-launch activity in late 2020) by Emma Chamberlain
Still privately owned by Emma Chamberlain (no acquisition by a larger CPG or coffee conglomerate has been reported)
Whole-bean and pre-ground coffee sold in 12 oz (340 g) bags
- https://www.amazon.com/Chamberlain-Coffee-Elephant-Blend-Organic/dp/B09H9JRVNZ
- https://www.amazon.com/Chamberlain-Coffee-Early-Blend-Ground/dp/B09H948FGP
- https://www.target.com/p/chamberlain-coffee-variety-box-medium-dark-roast-cold-brew-singles-organic-5oz/-/A-87909303
- https://puremodernliving.com/chamberlain-coffee-coffee-organic-step-drip-single-serve-coffee-bags-10-pack-case-of-12-5-ounces/
Most 12 oz bags retail for roughly **$16–$18**
Occasional bundles or larger formats can run $20+
founded by YouTuber/influencer **Emma Chamberlain** in **2020**
first launched that fall
Emma Chamberlain founded and owns the brand (it is not part of a larger coffee conglomerate)
Whole-bean and ground coffee (12 oz / ~340 g bags) in various roasts and origins — typically **$16–20** per bag
Instant coffee / “coffee shots” and ready-to-drink or at-home latte kits (smaller formats or multi-packs often **$12–18**)
Merch and accessories (mugs, grinders, apparel) in the **$15–40** range
The brand sells primarily through its own website (chamberlaincoffee.com) with subscriptions available
continues emphasizing direct-from-origin beans
has kept its standard D2C e-commerce model
launched ~2020–2021
founded by YouTuber/influencer **Emma Chamberlain**
founded and fronted by Emma Chamberlain
It sells whole-bean and ground coffee, instant options, merch, and brewing accessories through its direct-to-consumer site (and some retail)
founded in 2020–2021 by YouTuber and influencer Emma Chamberlain
Chamberlain Coffee** is a direct-to-consumer specialty coffee brand founded by YouTuber/influencer **Emma Chamberlain**
founded by YouTuber/influencer Emma Chamberlain in 2020
Claude15 claims
Founded by YouTuber James Chamberlain in 2019
**Coffee pods** (compatible formats)
**Merch and accessories** (mugs, apparel, etc.)
**$14-18** for bags of whole bean coffee
Founded by YouTuber Emma Chamberlain in 2019
Founded by YouTuber Emma Chamberlain in 2019
Founded by YouTuber James Chamberlain in 2019
Emma Chamberlain founded and owns the brand
Sells coffee beans, brewing equipment, and merchandise
in **2019**
Sells coffee beans and equipment, marketed toward younger audiences
Chamberlain Coffee was founded by **Emma Chamberlain**
**Whole bean and ground coffee** in various roasts
Direct-to-consumer model with social media marketing focus
Built primarily through YouTube and social media
Claude (web search)15 claims
Launched in 2019 by YouTuber James Chamberlain
remains **privately owned** by Chamberlain herself
typically $14-18 per bag
It remains privately held by Chamberlain and her team.
Coffee typically ranges from **$13-18 per bag** (12 oz)
generally cost around **$45-60 monthly**
Founded by Emma Chamberlain (YouTube/social media personality) in 2019
Founded by Emma Chamberlain (YouTube/social media personality) in 2019
a popular YouTuber and content creator, in **2019**
Launched in 2019 by YouTuber James Chamberlain
Direct-to-consumer coffee brand selling beans and equipment
in **2019**
The brand relies heavily on YouTube/influencer marketing
founded by **Emma Chamberlain**
founded by **Emma Chamberlain**
A growing cohort with a disclosed method — not a definitive league table. Nothing appears on this Index until an operator reviews the audit by hand. On-demand checks are never auto-published. Brands on this Index are studied from public sources. A listing is not a relationship: no brand here is a Jinn customer or endorser unless separately stated.