Monster Energy
What AI gets wrong about Monster Energy
Accurately represented
Intro
What this is
The AI Brand Index records what AI assistants say about a brand, checks every checkable claim against public sources, and publishes the quote, verdict, correction and source.
Engines asked: ChatGPT, Perplexity, Gemini, Claude, Claude (web search) and Grok.
Who Jinn is
Jinn learns your brand first; every Jinn product reads from that one verified record. Fama, Jinn’s visibility layer for AI search, measures how AI engines describe a brand, catches what is provably false, and hands you the content to fix it.
How to read the score
The accuracy score runs 0 to 100; lower means more of what the engines say is wrong. It reads as a band, never a rank:
- Widely misrepresented0–39
- Frequently wrong40–59
- Mixed accuracy60–79
- Mostly accurate80–91
- Accurately represented92–100
What the engines got wrong
Each is a verbatim quote from an AI engine, with our verdict and the source that settles it.
Perplexity14
acquired the company in 1981
The record: Rodney Sacks and Hilton Schlosberg acquired Hansen Natural Company in 1992 for $14.5 million, not 1981.
publicly traded company** (Nasdaq: MBEC)
The record: Monster Beverage Corporation is a publicly traded company on NASDAQ under the ticker symbol MNST, not MBEC.
As of **June 2025**, **Rodney Sacks** became the **sole CEO**
The record: Hilton Schlosberg became the sole CEO of Monster Beverage in June 2025; Rodney Sacks retired as co-CEO and transitioned to Chairman.
**Rodney Sacks** became the **sole CEO**
The record: Rodney Sacks served as sole CEO from 1992 until 2021; he was co-CEO with Hilton Schlosberg from 2021 to June 2025, then transitioned to Chairman while Schlosberg became sole CEO.
over 39 variants in the U.S. and 100+ countries globally
The record: As of March 2026, Monster Energy offers over 300 different flavors worldwide across its various product lines, though specific variant counts for the U.S. market and the exact number of countries where it operates are not publicly confirmed.
holds ~30–39% of the U.S./global energy drink market
The record: Monster Energy holds approximately 30-37% of the U.S. energy drink market (2024-2025) but only 17-18% of the global energy drink market currently; the 39% figure applied to global market share in 2020, not currently.
the company remains under the long-standing control of co-chairmen/co-CEOs Rodney Sacks and Hilton Schlosberg
The record: Rodney Sacks stepped down as co-CEO on June 12, 2025, and Hilton Schlosberg is now sole CEO; Sacks remains as Chairman until at least 2026.
the company remains independently controlled by co-CEOs Rodney Sacks and Hilton Schlosberg
The record: As of June 13, 2025, Hilton Schlosberg became the sole CEO of Monster Beverage, while Rodney Sacks stepped down from the co-CEO position but remains as Chairman.
**The Coca-Cola Company**, which holds approximately **20.9%** of the company
The record: The Coca-Cola Company holds approximately 19.35–19.5% of Monster Beverage Corporation, not 20.9%.
30.1% market share
The record: 30.1% market share is cited by Perplexity but conflicts with the 39% figure cited elsewhere; without the original 2022 source, unverifiable.
75% recommending it to a friend
The record: Glassdoor employee recommendation rate of 75% is unverifiable; Perplexity cites it but no independent confirmation found in other engines.
as of 2022
The record: Market share data as of 2022 is unverifiable without the original source cited.
One executive, VP John Kenneally, was fired shortly after the allegations surfaced
The record: VP John Kenneally being fired is cited in Perplexity's reference to Huffington Post allegations but unverifiable without that original source.
India banned sales in 2015
The record: India banning sales in 2015 is mentioned only in one Perplexity response; unverifiable without regulatory confirmation.
Gemini12
the CANarchy Craft Brewery Collective in 2022
The record: Monster Beverage Corporation acquired CANarchy Craft Brewery Collective for $330 million in January 2022, with the transaction expected to close in Q1 2022.
- https://investors.monsterbevcorp.com/news-releases/news-release-details/monster-beverage-corporation-acquire-canarchy-craft-brewery
- https://www.fooddive.com/news/monster-energy-enters-alcohol-with-330m-purchase-of-canarchy-craft-brewery/617118/
- https://brandsownedby.com/who-owns-monster/
- https://legalclarity.org/who-owns-monster-energy-coca-cola-and-key-shareholders/
Monster Energy was named the entitlement partner of the Big 12 Conference for football and basketball regular seasons in July 2026
The record: Big 12 entitlement partnership in July 2026 is unverifiable without official announcements.
Monster reported a nearly 27% increase in first-quarter net sales for 2026
The record: 27% increase in Q1 2026 net sales is unverifiable without access to SEC filings or earnings reports.
The company announced a two-for-one stock split in July 2026
The record: 2-for-1 stock split in July 2026 is cited by multiple Gemini responses but unverifiable without SEC filings or company announcements.
In 2013, San Francisco's city attorney filed a lawsuit against the company for marketing to children as young as six
The record: 2013 San Francisco city attorney lawsuit for marketing to six-year-olds is cited but specific details unverifiable without court records.
the company announced a 2-for-1 stock split in July 2026
The record: Stock split announcement is unverifiable without SEC or company source confirmation.
Monster Beverage Corporation adopted a "clawback" policy in December 2023
The record: Clawback policy adoption in December 2023 mentioned only in Gemini; not corroborated by consensus.
Recent additions include an alcoholic beverage line called "The Beast Unleashed," and even canned water
The record: Product line additions including 'The Beast Unleashed' alcoholic line and canned water are unverifiable without company product announcements.
Monster Energy was named the entitlement partner for the Big 12 Conference's football and basketball regular seasons in July 2026
The record: Big 12 Conference partnership entitlement in July 2026 is unverifiable without official Big 12 or Monster announcements.
the company is not accredited by the Better Business Bureau
The record: BBB accreditation status is unverifiable without current BBB database access.
Customer reviews are mixed, with a product quality score of 3.6 out of 5
The record: Product quality score of 3.6/5 is unverifiable without the underlying review data source.
the company announced a two-for-one stock split, which was set to take effect in July 2026
The record: Stock split effective July 2026 mentioned only in Gemini; not corroborated by consensus. Status unclear without site confirmation.
Claude (web search)12
a 24-pack is priced at around $23.98.
The record: Current Monster Energy 24-pack prices range from approximately $43.99 to $61.90 depending on variety and retailer.
Morgan & Morgan law firm filed five lawsuits in March 2025
The record: Morgan & Morgan filing five lawsuits in March 2025 is unverifiable without court records.
FLRT, a female-focused energy drink line scheduled for late Q1 2026 launch
The record: FLRT product launch timing and details are unverifiable without company announcements.
Monster announced FLRT, a female-focused energy drink line scheduled for late Q1 2026 launch
The record: FLRT female-focused product launch scheduled for late Q1 2026 is unverifiable without company announcements.
the case was transferred to federal court in July 2025
The record: Case transfer to federal court in July 2025 is unverifiable without court records.
For Q1 2026, Monster saw net sales rise to $2.35 billion, a 27% increase from $1.85 billion the prior year
The record: Q1 2026 net sales of $2.35 billion and 27% increase are unverifiable without SEC filings.
For the first quarter ended March 31, 2026, Monster saw net sales rise to $2.35 billion, a 27% increase from $1.85 billion the prior first quarter
The record: Q1 2026 net sales figures are unverifiable without SEC filings or earnings reports.
marking the first fiscal Q1 in the company's history to cross the $2 billion net sales threshold
The record: First fiscal Q1 to cross $2 billion threshold is unverifiable without historical financial records.
A lawsuit filed in September 2024 alleges a customer discovered a dead mouse inside a Monster Energy drink purchased in April 2024
The record: Dead mouse lawsuit filed September 2024 with purchase date April 2024 is unverifiable without court filing access.
it was the first fiscal Q1 in the company's history to cross the $2 billion net sales threshold
The record: First Q1 to cross $2 billion threshold is unverifiable without historical comparisons.
Red Bull's 43 percent share
The record: Red Bull's 43% market share is cited by Claude_web but unverifiable without market research source.
Monster's board authorized a $500 million repurchase plan in August 2024
The record: $500 million repurchase plan authorized in August 2024 mentioned only in Claude_web; not corroborated by consensus.
ChatGPT11
the company has a rating of 2.7 out of 5, based on 174 reviews
The record: Trustpilot rating cannot be verified without access to current Trustpilot data; the specific 2.7/5 from 174 reviews is a point-in-time snapshot.
earnings per share (EPS) of $2.07
The record: EPS of $2.07 is unverifiable without current earnings data.
As of July 11, 2026, Monster Beverage Corporation's stock (MNST) is trading at $97.39, with a market capitalization of approximately $96.25 billion
The record: Stock price and market cap as of July 11, 2026 are unverifiable against live data.
the Brazilian consumer platform Reclame Aqui rates Monster Energy as "Ótimo" (Excellent), with a score of 9.1 out of 10 over the past six months
The record: Reclame Aqui rating of 9.1/10 with Ótimo score cannot be verified without current Reclame Aqui data access.
On Trustpilot, the company has a rating of 2.7 out of 5, based on 174 reviews
The record: Trustpilot rating of 2.7/5 from 174 reviews is a specific snapshot unverifiable without current Trustpilot access.
In July 2026, India's food safety regulator issued notices to several beverage manufacturers, including Monster Energy, over the use of the term "energy drink" and alleged deceptive marketing practices
The record: July 2026 FSSAI regulatory action is cited across multiple engines but unverifiable against live regulatory sources.
price-to-earnings (P/E) ratio of 47.05
The record: P/E ratio of 47.05 is unverifiable without current financial data.
employee reviews on Glassdoor are more favorable, with an average rating of 3.9 out of 5 from 720 reviews
The record: Glassdoor rating of 3.9/5 from 720 reviews is unverifiable without current Glassdoor access; the Glassdoor consensus from other engines ranges 3.8–3.9.
As of July 11, 2026, Monster Beverage Corporation's stock (MNST) is trading at $97.39
The record: Stock price of $97.39 as of July 11, 2026 cannot be verified; the stock market data provided is real-time but from July 10, 2026.
market capitalization of approximately $96.25 billion
The record: Market capitalization of $96.25 billion is unverifiable without current market data access.
a return on invested capital (ROIC) ranging from 23% to 31.6%
The record: ROIC of 23–31.6% is cited to MoneyWeek but unverifiable without access to that source or Monster's financials.
Grok8
Hilton Schlosberg serves as President, Chief Operating Officer, and Vice Chairman
The record: Hilton Schlosberg currently serves as Chief Executive Officer and Vice Chairman of Monster Beverage; he resigned from the positions of President and Chief Operating Officer in January 2021 when he was elevated to Co-Chief Executive Officer.
co-CEO and Chairman Rodney Sacks
The record: Rodney Sacks is Chairman of Monster Beverage Corporation; he retired as co-CEO in June 2025.
co-CEO Hilton Schlosberg
The record: Hilton Schlosberg is currently the sole CEO of Monster Beverage as of June 13, 2025; he was co-CEO from January 2021 to June 12, 2025, when Rodney Sacks retired from that position.
Rodney Sacks remains Chairman and CEO
The record: Rodney Sacks is currently Chairman of Monster Beverage but stepped down as CEO on June 12, 2025; Hilton Schlosberg is now the sole CEO.
Grocery store multipacks (4–6 cans): usually works out to **$1.80 – $2.50** per can
The record: Current multipack pricing for Monster Energy (4-6 cans) appears to range widely by location and promotion, with examples ranging from approximately $1.25 to $2.50 per can, but specific data confirming the $1.80-$2.50 range for typical multipacks is limited in available sources.
Standard 16 oz cans contain ~160 mg caffeine
The record: Standard 16 oz caffeine content of 160 mg is consistent across sources but unverifiable without current label.
often 160 mg per 16 oz can
The record: Caffeine content of 160 mg per 16 oz is consistent across Grok responses but unverifiable without current nutrition label.
a 2013–2014 cluster of adverse-event reports that prompted FDA scrutiny
The record: FDA scrutiny in 2013–2014 is unverifiable without FDA records or news sources.
Claude3
**CEO**: Rodney Sacks
The record: Rodney Sacks stepped down as co-CEO in June 2025 and is now Chairman only; Hilton Schlosberg is the sole CEO.
Monster is owned by The Coca-Cola Company
The record: Monster Energy is owned by Monster Beverage Corporation, a publicly traded company on NASDAQ (ticker: MNST), with The Coca-Cola Company holding approximately 19.5% as the largest individual shareholder but not controlling the company.
Monster Energy Drink (various sizes, 8.4–16 oz): $2–$3.50
The record: Monster Energy Drink is primarily sold in 16 oz, 12 oz, and 24 oz sizes (not 8.4 oz), with 16 oz single cans currently priced around $2.68–$3.48.
Verbatim appendix
Every checkable claim we captured, exactly as the engine stated it, with its verdict and capture date.
Claude (web search)55 claims
A 2024 Dutch auction repurchase of $3 billion markedly shrank the share count
Monster implemented a price increase on November 1, 2025
all appointments taking effect on February 25, 2026
in February 2026, the company announced regional leadership changes, appointing Rob Gehring as CEO of the Americas, Guy Carling as CEO of EMEA & OSP, and Emelie Tirre as Chief Strategy Officer
in June 2026, director Mark J. Hall notified the company he will resign from its Board of Directors effective August 1, 2026
- https://www.tradingview.com/news/tradingview:93b2e8fcb2174:0-monster-director-mark-j-hall-to-resign-from-board-aug-1-2026-and-as-employee-apr-1-2027/
- https://www.stocktitan.net/sec-filings/MNST/8-k-monster-beverage-corp-reports-material-event-d91d3d3be650.html
- https://www.tipranks.com/news/company-announcements/monster-beverage-announces-planned-board-and-leadership-transition
a 24-pack is priced at around $23.98.
Full-year 2025 net sales reached $8.29B with a 10.7% increase
The Coca-Cola Company maintains a significant stake of approximately 19.4% in Monster Beverage Corporation
Morgan & Morgan law firm filed five lawsuits in March 2025
released to the public with its original flavor on April 18, 2002
Monster commands approximately 39 percent of the global energy drink market
This strategic investment began in 2015
On January 5, 2012, after energy drinks had grown to the largest source of revenue, shareholders agreed to change the name of the company from Hansen's Natural to Monster Beverage Corporation.
founded in 1992 by Rodney Sacks and Hilton Schlosberg
Rodney C. Sacks resigned from his co-CEO role effective June 12, 2025
Emelie Tirre, formerly Chief Commercial Officer, became Chief Strategy Officer
the original family juice business was established in 1935
Coca-Cola purchased its substantial share for $2.15 billion
Hilton Schlosberg is vice chairman and CEO of Monster Beverage
FLRT, a female-focused energy drink line scheduled for late Q1 2026 launch
Monster announced FLRT, a female-focused energy drink line scheduled for late Q1 2026 launch
Hilton Schlosberg became sole CEO
Sacks stayed on as chairman of the board through at least the end of 2026
there are over 300 different flavors under the Monster brand worldwide
The Monster Energy drink was introduced in the market in April 2002.
the case was transferred to federal court in July 2025
individual 16-ounce cans of Monster Energy typically cost around $2.68
Monster Energy was created by Hansen Natural Company (now Monster Beverage Corporation) in April 2002
For Q1 2026, Monster saw net sales rise to $2.35 billion, a 27% increase from $1.85 billion the prior year
For the first quarter ended March 31, 2026, Monster saw net sales rise to $2.35 billion, a 27% increase from $1.85 billion the prior first quarter
Sacks continued to serve as Chairman of the Board through December 31, 2026
Coca-Cola bought a 16.7% stake in Monster Beverage for $2.15 billion in cash
They took control of Hansen Natural in 1992 for $14.6 million
Hilton H. Schlosberg became sole CEO starting June 13, 2025
Monster Energy drinks typically cost around $2.50-$3.00 per 16 oz can
Guy Carling became Chief Executive Officer, EMEA & OSP
marking the first fiscal Q1 in the company's history to cross the $2 billion net sales threshold
South African-born entrepreneurs Rodney Sacks and Hilton Schlosberg acquired the original Hansen Natural Corporation in 1992 for $14.6 million.
South African-born entrepreneurs Rodney Sacks and Hilton Schlosberg acquired the original Hansen Natural Corporation in 1992 for $14.6 million.
South African-born entrepreneurs Rodney Sacks and Hilton Schlosberg acquired the original Hansen Natural Corporation in 1992 for $14.6 million.
A lawsuit filed in September 2024 alleges a customer discovered a dead mouse inside a Monster Energy drink purchased in April 2024
In June 2025, Rodney Sacks stepped down from the co-CEO role
Monster Beverage Corporation maintains its headquarters in Corona, California.
it was the first fiscal Q1 in the company's history to cross the $2 billion net sales threshold
The Coca-Cola Company holds approximately 19.35% of Monster Beverage Corporation shares.
In February 2026, Monster Beverage announced a series of leadership changes
Rodney Sacks retired as the company's co-CEO in June 2025 but still serves as chairman.
In Q2 2025, gross profit margin improved to 55.7% from 53.6%
Monster Energy is the second-best-selling energy drink in the U.S. behind Red Bull
Based in Corona, California
Red Bull's 43 percent share
Rodney Sacks retired as the company's co-CEO in June 2025
Monster Beverage Corporation, formerly known as Hansen Natural Corporation, was founded in 1992
Monster's board authorized a $500 million repurchase plan in August 2024
Rob Gehring, formerly Chief Growth Officer, became Chief Executive Officer, Americas
Gemini54 claims
headquartered in Corona, California
instrumental in acquiring the Hansen Natural Corporation in 1992
Hilton Schlosberg is the Vice Chairman and Chief Executive Officer
a 5% price increase on Monster Energy products in the United States, which began in November 2024
the CANarchy Craft Brewery Collective in 2022
- https://investors.monsterbevcorp.com/news-releases/news-release-details/monster-beverage-corporation-acquire-canarchy-craft-brewery
- https://www.fooddive.com/news/monster-energy-enters-alcohol-with-330m-purchase-of-canarchy-craft-brewery/617118/
- https://brandsownedby.com/who-owns-monster/
- https://legalclarity.org/who-owns-monster-energy-coca-cola-and-key-shareholders/
co-CEO Rodney Sacks is set to step down in June 2025
headquartered in Corona, California
an approximate 5% price increase on its brands
- https://www.just-drinks.com/news/monster-feels-effects-of-relatively-unprecedented-us-energy-drinks-slowdown/
- https://finance.yahoo.com/news/monster-feels-effects-relatively-unprecedented-171400615.html
- https://www.foodbusinessnews.net/articles/29426-monster-benefits-from-new-customers-choosing-energy
announced resignation of director Mark J. Hall, effective August 1, 2026
launched in April 2002 by what was then Hansen Natural Company
Monster Beverage Corporation completed its acquisition of the assets of rival Bang Energy for approximately $362 million in July 2023
Guy Carling took the role of CEO for Europe, the Middle East, and Africa (EMEA) & Oceania and the South Pacific (OSP)
- https://www.foodnavigator-usa.com/Article/2026/06/08/monster-uses-coca-cola-network-to-expand-energy-drinks-globally/
- https://www1.salary.com/Guy-P-Carling-Salary-Bonus-Stock-Options-for-MONSTER-BEVERAGE-CORP.html
- https://investors.monsterbevcorp.com/news-releases/news-release-details/monster-beverage-announces-officers-promotion
Monster Energy was named the entitlement partner of the Big 12 Conference for football and basketball regular seasons in July 2026
launched in April 2002 by the Hansen Natural Company
Monster reported a nearly 27% increase in first-quarter net sales for 2026
Rodney Sacks serves as the Chairman of the Board
the company holds a strong position in the market as the number two energy drink brand globally, behind Red Bull
the purchase of Bang Energy in 2023
The Coca-Cola Company holds a significant minority stake in Monster Beverage Corporation
the company rolled out an approximate 5% price increase on its brands, with the exclusion of Bang Energy, Reign, and Reign Storm, effective November 1, 2024
Hilton Schlosberg as the sole CEO
The company announced a two-for-one stock split in July 2026
In 2013, San Francisco's city attorney filed a lawsuit against the company for marketing to children as young as six
A single 16 fl oz can typically ranges from approximately $2.50 to $3.50
the company announced a 2-for-1 stock split in July 2026
Monster Beverage Corporation adopted a "clawback" policy in December 2023
Recent additions include an alcoholic beverage line called "The Beast Unleashed," and even canned water
Hilton Schlosberg as the sole Chief Executive Officer
Hall will also step down as an employee of Monster Energy US LLC on April 1, 2027
In February 2026, Monster announced a series of executive changes
This acquisition included Bang Energy's beverage products and a production facility in Phoenix, Arizona
its roots go back to 1935 when Hubert Hansen and his sons began selling fresh juices in Southern California
acquisition of the assets of rival Bang Energy for approximately $362 million
the planned departure of board member Mark J. Hall, effective August 1, 2026
the brand is a subsidiary of the Monster Beverage Corporation
Sacks, one of the driving forces behind the brand's growth, will continue to serve as chairman
Monster Beverage Corporation has been in the news for significant financial and marketing developments in 2026.
Hubert Hansen and his sons began selling homemade fruit juices in Southern California
Rob Gehring was appointed CEO, Americas
The Coca-Cola Company holding a significant minority stake of approximately 19.5%
Co-CEO Rodney Sacks is set to step down from his role in June 2025
The Coca-Cola Company holding a significant stake of approximately 19.5%
over 300 different flavors worldwide
Monster Energy was named the entitlement partner for the Big 12 Conference's football and basketball regular seasons in July 2026
a 12-pack of 16 fl oz cans, are often priced around $24.49
The Coca-Cola Company holds a significant minority stake of approximately 19.35%
the company is not accredited by the Better Business Bureau
Rodney Sacks and Hilton Schlosberg, who acquired Hansen Natural in 1992
Rodney Sacks and Hilton Schlosberg, who acquired Hansen Natural in 1992
Emelie Tirre was named Chief Strategy Officer
Customer reviews are mixed, with a product quality score of 3.6 out of 5
the company announced a two-for-one stock split, which was set to take effect in July 2026
launched in April 2002
ChatGPT42 claims
in early 2023, the company challenged the indie horror game "Dark Deception: Monsters & Mortals" over the use of the word "monster."
- https://dark-deception-game.fandom.com/wiki/Monster_Energy's_Trademark_Bullying
- https://www.dexerto.com/gaming/monster-energy-indie-game-lawsuit-2104525/
- https://wccftech.com/dark-deception-monsters-and-mortals-devs-sued-by-monster-energy-because-of-the-word-monsters/
- https://www.spokesman.com/stories/2023/apr/14/game-on-monster-energy-threatens-indie-game-develo/
In 2023, Monster Energy was involved in a legal dispute with indie game developer Glowstick Entertainment over the use of the word "monster" in the game's title
- https://mmos.com/news/glowstick-entertainment-monster-energy-copyright-complaint
- https://kotaku.com/monster-energy-trademark-video-games-lawsuit-twitter-1850298269
- https://www.pcgamer.com/games/the-indie-horror-game-that-fought-back-against-monster-energy-trademark-trolling-and-won-is-now-being-made-into-a-movie/
- https://games.mxdwn.com/news/monster-energy-is-threatening-legal-action-against-indie-game-developer-glowstick-entertainment-over-trademark-dispute/
- https://www.dexerto.com/gaming/monster-energy-indie-game-lawsuit-2104525/
As of July 2026, Hilton Hiller Schlosberg serves as the Chief Executive Officer of Monster Beverage Corporation.
As of July 2026, Hilton Hiller Schlosberg serves as the Chief Executive Officer of Monster Beverage Corporation.
As of July 11, 2026, Monster Beverage Corporation's stock (NASDAQ: MNST) is trading at $97.39 per share, with a market capitalization of approximately $96.25 billion.
In June 2015, The Coca-Cola Company acquired approximately a 16.7% stake in Monster Beverage Corporation
In July 2026, India's food safety regulator issued notices to several beverage companies, including Monster Energy
- https://thelogicalindian.com/fssai-issues-notice-to-six-brands-including-pepsico-over-energy-drink-misleading-claims-and-labeling/
- https://www.afaqs.com/news/mktg/fssai-issues-notices-over-energy-drink-labels-to-leading-brands-12127227
- https://earthnews.in/fssai-cracks-down-on-energy-drink-claims-issues-notices-to-leading-beverage-brands/
- https://trak.in/stories/crackdown-against-energy-drinks-on-false-promises-redbull-pepsico-more/
$362 million acquisition of Bang Energy
In July 2023, Monster Beverage completed a $362 million acquisition of Bang Energy
The Coca-Cola Company holds a significant ownership stake in Monster Beverage Corporation, approximately 20%.
In July 2023, Monster Beverage Corporation acquired Bang Energy for $362 million
a standard 16-ounce can typically costs between $2 and $3 in the United States.
Monster Energy, established in 2002
February 2026
Monster Energy is a brand of energy drinks introduced by Hansen Natural Company (now Monster Beverage Corporation) on April 18, 2002.
The company is headquartered in Corona, California.
the company has a rating of 2.7 out of 5, based on 174 reviews
Monster Energy, produced by Monster Beverage Corporation
earnings per share (EPS) of $2.07
As of July 11, 2026, Monster Beverage Corporation's stock (MNST) is trading at $97.39, with a market capitalization of approximately $96.25 billion
a standard 16-ounce (473 mL) can typically costs between $2 and $3 in the United States.
The Coca-Cola Company holds a significant ownership stake in Monster Beverage Corporation, approximately 20%.
the Brazilian consumer platform Reclame Aqui rates Monster Energy as "Ótimo" (Excellent), with a score of 9.1 out of 10 over the past six months
partnership, established in 2015
June 2025
On Trustpilot, the company has a rating of 2.7 out of 5, based on 174 reviews
Hilton Schlosberg becoming the sole CEO
In July 2026, India's food safety regulator issued notices to several beverage manufacturers, including Monster Energy, over the use of the term "energy drink" and alleged deceptive marketing practices
price-to-earnings (P/E) ratio of 47.05
employee reviews on Glassdoor are more favorable, with an average rating of 3.9 out of 5 from 720 reviews
Monster Energy is a brand of energy drinks introduced by Hansen Natural Company (now Monster Beverage Corporation) on April 18, 2002.
Rodney Sacks stepped down as co-CEO, with Hilton Schlosberg becoming the sole CEO
As of July 11, 2026, Monster Beverage Corporation's stock (MNST) is trading at $97.39
Monster Energy, established in 2002
Monster Energy, produced by Monster Beverage Corporation
Sacks continues as chairman of the board
market capitalization of approximately $96.25 billion
a return on invested capital (ROIC) ranging from 23% to 31.6%
In August 2025, a holding company linked to Monster Energy executives announced plans to revitalize the Thrifty Ice Cream brand
In August 2025, a holding company linked to Monster Beverage executives announced plans to revitalize the Thrifty Ice Cream brand
The company is headquartered in Corona, California.
acquired Bang Energy for $362 million
Perplexity38 claims
acquired the company in 1981
publicly traded company** (Nasdaq: MBEC)
Co-founders Rodney Sacks and Hilton Schlosberg own roughly 7.6% and 7.8% respectively
As of **June 2025**, **Rodney Sacks** became the **sole CEO**
**Rodney Sacks** became the **sole CEO**
Rodney Sacks retired as CEO in June 2025 but remains Chairman through 2026
over 39 variants in the U.S. and 100+ countries globally
Monster Energy had $4.6B global net sales in 2020
holds ~30–39% of the U.S./global energy drink market
the company remains under the long-standing control of co-chairmen/co-CEOs Rodney Sacks and Hilton Schlosberg
the company remains independently controlled by co-CEOs Rodney Sacks and Hilton Schlosberg
**The Coca-Cola Company**, which holds approximately **20.9%** of the company
full-year revenue of $8.29 billion
board director resignation announced for August 1, 2026
30.1% market share
headquartered in **Corona, California**, U.S.
4-pack) generally range from **$4.00 to $12.00**
major executive appointments effective February 25, 2026
founded in **1935** by **Hubert Hansen** in Southern California
75% recommending it to a friend
Rob Gehring | Chief Growth Officer | Feb 25, 2026
as of 2022
A standard 16 oz can of Monster Energy typically costs between **$2.50 and $3.50**
One executive, VP John Kenneally, was fired shortly after the allegations surfaced
Bjorn Erland | New Hire | Joined July 2026
Q1 2026 net sales rose 26.9% to $2.35 billion
original flavor released to the public on **April 18, 2002**
second-largest energy drink brand in the U.S.
Guy Carling | President, EMEA & OSP | Feb 25, 2026
India banned sales in 2015
renaming itself Monster Beverage in 2012
Monster Beverage Corporation (the parent company) holds a massive 39% share of the global energy drink market
additional upcoming board change in August 2026
created by **Hansen Natural Company** (now **Monster Beverage Corporation**) in **April 2002**
rebranded it to Monster Beverage in 2012
reducing the board from 10 to 9 directors
The parent company was founded in **1935** by **Hubert Hansen**
Emelie Tirre | Chief Commercial Officer | Feb 25, 2026
Grok35 claims
Hilton Schlosberg serves as President, Chief Operating Officer, and Vice Chairman
co-CEO and Chairman Rodney Sacks
co-CEO Hilton Schlosberg
Rodney Sacks remains Chairman and CEO
**Headquartered** in **Corona, California**, USA
The company stays independent and publicly traded (NASDAQ: MNST)
pivoted heavily into energy drinks in the early 2000s under the Monster brand
Grocery store multipacks (4–6 cans): usually works out to **$1.80 – $2.50** per can
Standard 16 oz cans contain ~160 mg caffeine
the longstanding Coca-Cola partnership
The Coca-Cola Company has held a significant minority stake (approximately 19–20%) since 2015
Publicly traded
The company is publicly traded (NASDAQ: MNST)
often 160 mg per 16 oz can
Coca-Cola (which holds a non-controlling stake and handles U.S. distribution for certain products)
4-packs or multipacks: Often $5–$8
Larger or specialty cans (e.g., 24 oz) can run $3.50–$4.50
founded as Hansen Natural in the 1930s
makes and markets energy drinks, primarily the Monster Energy brand, along with other beverages like Java Monster, Reign, and some non-energy lines
Monster is one of the top global energy-drink brands (second to Red Bull in many markets)
The company is now called **Monster Beverage Corporation** and is publicly traded (NASDAQ: MNST)
a 2013–2014 cluster of adverse-event reports that prompted FDA scrutiny
Monster has implemented periodic list-price increases to offset ingredient, aluminum, and logistics costs
product-line extensions (new flavors, canned coffee,hydration entries)
The company also owns other lines (e.g., Reign, NOS, and some coffee/tea products via partnerships)
Hansen Natural Corporation (later renamed Monster Beverage Corporation)
Monster Beverage Corporation is a publicly traded company (NASDAQ: MNST)
Single 16 oz can: **$2.50 – $3.50** at convenience stores/gas stations
Single 16 oz can: $2.00–$3.00 at convenience stores/gas stations; $2.50–$3.50 at many supermarkets or vending machines
**The Coca-Cola Company** owns roughly **19.5%** of the company (following a major 2015 investment deal
Hansen Natural Company (a small California-based beverage firm originally founded in 1935 as a juice company)
second only to Red Bull in many metrics
Coca-Cola took a significant stake in 2015
The **Monster** brand was launched in **2002**
Monster Beverage Corporation (NASDAQ: MNST)
Claude19 claims
Monster is owned by The Coca-Cola Company
high caffeine and sugar content (standard Monster has ~54g sugar per 16oz)
- https://beastlyenergy.com/monster-energy-drink-nutrition-facts/
- https://scienceinsights.org/how-much-sugar-in-monster-all-varieties-compared/
- https://wellnd.com/how-much-sugar-is-in-monster-a-comprehensive-nutritional-breakdown
- https://energydrinkhub.com/monster-energy-nutrition-facts/
- https://www.heb.com/product-detail/monster-energy-green-original-4-pk-cans/690258
founded in **2002** by Hansen Natural Company
Monster Energy was founded in **2002**
Monster Energy Drink (various sizes, 8.4–16 oz): $2–$3.50
Standard Monster Energy (16 oz can): **$2.50–$3.50**
Monster Rehab (tea + lemonade): ~$3
Owned by The Coca-Cola Company (acquired majority stake in 2015)
The Hansen Natural Company (later renamed Monster Beverage Corporation)
Monster Java (coffee-based): ~$3
publicly traded company on NASDAQ
Hansen Natural Company (now Monster Beverage Corporation)
**Parent Company**: Monster Beverage Corporation (public company, traded on NASDAQ)
acquired majority stake in 2015
headquartered in **Corona, California**
acquired majority stake in 2015
Owned by Coca-Cola (acquired majority stake in 2015)
Monster Zero Ultra (sugar-free): ~$3
A growing cohort with a disclosed method — not a definitive league table. Nothing appears on this Index until an operator reviews the audit by hand. On-demand checks are never auto-published. Brands on this Index are studied from public sources. A listing is not a relationship: no brand here is a Jinn customer or endorser unless separately stated.